Shoreline Hotel at Bognor Regis

The Shoreline Hotel is inspired by the sea, as it's our closest hotel to the coastline. It feels like you're stepping on board a ship with the views to match. The rooms are packed full of surprising, thoughtful and unforgettable touches you and your little one will love.

All Aboard the Shipshape Shoreline Hotel

Can you remember the best holiday you ever had as a child? We bet it’s the little things that stick in your mind the most.

That’s why Billy Butlin always believed in getting the details right, whether it was choosing what flowers to plant or who to have in his shows. He knew it’s the little things that make the difference between an OK break and a holiday you’ll remember all your life.

It’s this that inspired the design of our rooms inside our Shoreline Hotel in Bognor Regis. They are packed full of surprising, thoughtful and just plain unforgettable touches.

Adventure ahoy!

We’ve taken inspiration from the sea. We didn’t have far to look, after all. The Shoreline Hotel is our closest to the coastline.

We want to make the hotel feel a bit like stepping on board a ship. So we’ve got walk-the-plank designs in the lifts and all the corridor carpets are decorated with boards and rigging and pools of fish.

Our rooms are like cabins with nautical bunks the kids will love clambering aboard. Look out for the Octopus Sofas too... they’re perfect for snuggle time.

Made with little ones in mind

You know as well as we do that when your children are happy, everyone can relax. So all of the details in our rooms aren’t just for fun, they actually make your life easier. Bedtime becomes something they’ll look forward to, the enjoyable end to an exciting day.

In our rooms all the furniture has rounded corners so you don’t need to worry about bumped heads when the very little ones are playing on the fishy play rug. Funny-face pirate curtains will raise a smile, but they’ll also block out the light for a guaranteed good night’s sleep.

Our Staterooms
Our Family Rooms